We are YAKO – stores for sports and outdoor goods. Our goal is to offer a wide range of consumers attractive, high-quality, and affordable products for an active lifestyle.
SAXO OOD is the company behind the YAKO brand. In 2005, our company opened its first store in the city of Ruse. Gradually, three more stores were opened in key locations across the country – in Sofia, Plovdiv, and Varna. In parallel, our online store also started operating, allowing more and more people to discover the health benefits and enjoyment that sports bring. Shopping became fast, easy, and convenient.
Our catalog includes a wide range of products for professional gyms or home fitness, sports equipment, camping and hiking gear, sports clothing and footwear, motorcycle apparel and accessories, outdoor activities and games, health and skincare products, and more. The offered products are from well-established brands such as Hi-Tec, Elbrus, Pinguin, Worker, W-tec, Spartan, Iguana, Molten, Yate, Lasting, Joola, and others. Our company is the official importer for Bulgaria of the Czech brand inSPORTline – a leader in the production of fitness equipment.
Through hard work, professional service, and competitive prices, we strive to ensure our customers are always satisfied and keep coming back to us.
Tickets
Industry Pass
From 01.01.27, the ticket price will be €219.
169€
- A vast expo area;
- International speakers;
- Mobile networking application for easy access with everyone;
- Chill Out zone for informal talks and relaxation;
- 1-on-1 Meeting zone for direct business meetings and new partnerships;
- Snacks and beverages available throughout the day.
- Lunch not included – available for purchase on-site.
Industry VIP Pass
From 01.01.27, the ticket price will be €399.
349€
- A premium experience;
- Includes everything from Industry Pass, plus;
- Dedicated VIP entrance & Lounge;
- Complimentary food and beverages throughout the day;
- Exclusive VIP service and special surprises.
Merchant Pass
Available upon application and approval
Free
- A vast expo area;
- International speakers;
- Mobile networking application for easy access with everyone;
- Chill Out zone for informal talks and relaxation;
- 1-on-1 Meeting zone for direct business meetings and new partnerships;
- Snacks and beverages available throughout the day.
- Lunch not included – available for purchase on-site.