On January 22, 2026, between 17:00 and 22:30, the Cross-Border eCommerce Meetup Budapest took place at Rumbachspace. The event was dedicated to eCommerce businesses aiming to grow beyond their domestic…
Read More
Expanding into Central and Eastern Europe (CEE) and the Balkans offers significant growth potential through competitive labor costs, EU market access, and rapidly modernizing infrastructure. Success requires strategic market entry…
With more than 20 years of experience across retail, marketplaces, and digital transformation, Mihnea Stere has become one of the key architects shaping modern commerce in Central & Eastern Europe….
Expanding your eCommerce business across the Balkans and Central & Eastern Europe (CEE) offers outsized growth potential – fast-rising demand, cross-market spillover effects, and multiple viable go-to-market routes. But it…
Building sustainable eCommerce growth in the Balkans is less about chasing traffic and more about earning trust. Marcel Majsan, founder and president of eCommerce Croatia, has spent over a decade…
Benefits of Cross-Border eCommerce: Unlock Global Market Access and International Business Expansion
Cross-border eCommerce in Central and Eastern Europe isn’t a “nice to have” anymore – it’s quickly becoming the default growth path. The Balkans and CEE give you a unique advantage:…
Cross-border growth is not only about strategy and technology – it’s also about flawless execution behind the scenes. The meetings that close deals, the partnerships that scale markets, and the…
Cross-border expansion often looks simple on paper until we come face-to-face with customs, compliance, and the operational complexity enters the picture like a storm on a calm sea. Hristo Radichev,…
Search no longer begins, or ends, with Google. Customers now look for answers inside AI platforms, discover brands through social feeds, and rely on recommendations that can shape decisions without…
As a Brand Ambassador for the Balkan eCommerce Summit 2026, Elitsa Boycheva brings a refreshing and much-needed perspective from the world of sustainable home-care. As the founder and General Manager…