In 2026, globalisation in eCommerce is more tangible than ever. While major international players are aggressively expanding with massive marketing budgets, local merchants in the Balkans face the challenge of…
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AI applied to customer conversations can reveal sales inconsistencies, decrease routine tasks, and present to the managers the actual picture of business instead of gut feeling Dashboards are the basis…
András Szták, Regional Managing Director at Heureka Group, on building trust, navigating diverse markets, and enabling smarter, value-driven shopping across the Balkan eCommerce landscape As eCommerce continues to grow across…
Across Central and Eastern Europe and the Balkans, eCommerce is entering a new phase of growth. As online retail continues to expand, more brands in the region are looking beyond…
FAVI is the leading European online search engine and aggregator for furniture and home decor. Founded in the Czech Republic, FAVI has made its way to no less than 12…
GS1 AISBL (formerly EAN International) is dedicated to the development and implementation of standards for Automatic Identification and Data Capture. The organisation headquarter is in Brussels, and it is represented…
With eCommerce penetration still below 10% of total retail – compared to 15% in Western Europe or 30% in the UK, Bulgaria represents one of the most compelling growth opportunities…
Hello Ms. Stoilkova, Bulgarian Posts Plc is participating for the first time in the international e-commerce forum – ecommerce BALKAN SUMMIT. Is the state-owned company Bulgarian Posts, an institution with…
Interview with Ljiljana Ahmetovic, CEO Shoppster Serbia and Slovenia Shoppster is an innovative e-commerce platform completely focused on the customer, based on superior technology and state-of-the-art IT logistics. On a…
Paysera is an international fintech group with 700 employees and 20 years of experience developing innovative financial solutions. Originally launched as an e-commerce payment platform, Paysera has evolved into a…