Central and Eastern Europe (CEE) is the fastest-growing eCommerce region in Europe, with Eastern Europe recording 18% growth in 2025 according to the European eCommerce Report. This guide covers actionable…
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We attended the E-commerce Berlin Expo on 17-18 February 2026 at Messe Berlin, and the energy across both days was exactly what you want from a flagship European industry gathering:…
Mürsel Ferhat Sağlam has spent the last decade studying and building brands in the digital era from three angles at once: academia, consulting, and media. As a university lecturer, co-founder…
Through our “Success Stories” series, the Balkan eCommerce Summit shares the journeys of companies that have achieved significant results thanks to their participation in the event. Bright Stock’s story shows…
This March, the Balkan eCommerce Summit Cross‑Border Networking series arrives in Athens, bringing together founders, eCommerce leaders, and growth teams who are looking beyond their home market. If you are…
The Central and Eastern European region represents one of the most dynamic opportunities in global digital commerce today, combining the purchasing power of over 120 million consumers with growth trajectories…
Acquisition is getting more expensive. Customers are getting less patient. And in a region as price-sensitive and competitive as the Balkans, discounts alone are no longer enough to build loyalty….
Through our “Success Stories” series, we share the journeys of companies that have achieved significant results thanks to their participation in the Balkan eCommerce Summit. The story of Gloross is…
Throughout the first nine months of 2025, the Balkan eCommerce Summit team conducted a focused survey among Romanian online merchants to understand how their revenues are evolving, which technologies and…
Throughout the first nine months of 2025, the Balkan eCommerce Summit team conducted a focused survey among Hungarian online merchants to understand how their revenues are evolving, which technologies and…